JRN 369: Advertising and PR Research (Dr. Ren): Advertising & PR Resources

URL: https://libguides.cmich.edu/jrn369

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Books

PR & Advertising Research Resources

Advertising and PR Publications

Along with searching the databases above for articles, the library also has online access to the following Advertising and PR publications. Browse these to keep up with current research, or search them for the topic you are interested in researching:

PR:

Advertising:

Marketing/Consumer Research:

PR, Advertising & Communication Organizations

Arts, Media, and Design Librarian

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Katie Edmiston
Contact:
Park Library 218
989-774-3835

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