Consumer Markets: Databases

Search for people, businesses, or access a demographic report on any geography – or compare multiple geographies - for information including income, housing, race, age, education, retail spending, consumer expenditures, businesses and more.

Survey data from over 10,000 US and 8,000 international studies. Search tools designed specifically for survey questions–best finding aid for US survey data and one-stop shopping for all major US commercial, media, and academic polls.

An intuitive and comprehensive business library containing millions of full-text items across scholarly and popular periodicals, newspapers, market research reports, dissertations, books, videos and more.

Key magazine planning data resources, summary tables of key audience and product usage data from national probability samples. This resource is limited to 10 simultaneous users.

Statista covers over 80,000 diverse topics of data and facts from over 22,000 sources (market researchers, trade publications, scientific journals, government databases) onto a single platform. Categorized into over 20 market sectors and 170 industries, Statista provides quantitative facts on agriculture, finance, health, business, social sciences, politics, and additional areas of interest. It allows simple keyword searches and full citations which will serve as a valuable tool for users to quickly locate and access the specific information that are relevant to their research needs or academic interests. Includes built in (optional) Research AI tool.